Sunday, May 5, 2024

NFL players follow musical passion to create songs featured on Madden 24 video game



SANTA MONICA, Calif. – When Miami Dolphins tackle Terron Armstead accomplished his dream of being drafted into the NFL over a decade in the past, he put his musical aspirations apart.

Many different professional soccer players did the similar factor. But now, 3 powerhouses —the NFL, Interscope Geffen A&M Records and Electronic Arts Sports — have partnered to empower players to pursue their tune desires.

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The end result, a longer play challenge referred to as “Crowd Control,” is out Tuesday. The six songs had been additionally inserted into Madden NFL 24, launched closing month. It’s the first-time tune made by way of NFL players seems within the video game franchise, now in its thirty fifth yr.

“I only knew the stigma of ‘Shut up and play’ and ‘Do your day job,’” stated Armstead, a four-time Pro Bowler. “I got away from music during the early years of my career. It was a void for me because music was a way to express myself. For them to create this opportunity, it’s been great for us. This has really pushed and encouraged guys to be who they are.”

Armstead is amongst 5 energetic players on “Crowd Control,” which additionally options New York Giants tight finish Darren Waller, San Francisco receiver Ray-Ray McCloud, unfastened agent linebacker Melvin Ingram and Carolina Panthers receiver D.J. Chark Jr.

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“People can’t put us in a box,” stated Waller, whose great-grandfather was once the mythical jazz artist Thomas “Fats” Waller. The Pro Bowler has already launched 4 hip-hop albums — which showcased his skills as a rapper, manufacturer and author.

“Hopefully this opens up a lane for a lot of guys who want to pursue their passion,” he persisted. “This opportunity can be beneficial. It can spark a fire that hasn’t been lit yet.”

The players recorded the rap tracks along hip-hop artists together with Rob49, Jay Rock, That Mexican OT and Lebra Jolie at Interscope Records’ sprawling headquarters in Santa Monica, California. The challenge was once govt produced by way of Derrick Milano, a Grammy winner who has labored with superstars like Justin Bieber, Megan Thee Stallion and Nicki Minaj.

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“These dudes can rap,” stated Bas, a Grammy-nominated rapper who shared his musical experience throughout the players recording periods. “It’s very unfair to pigeonhole anybody. People see like these big NFL players and they say ‘Do your one job, tackle somebody or run that route.’ But creativity is part of a healthy life. I know these guys have strict schedules, OTAs and camp. For them to put the time in, they’re not on vacation. They’re really trying to expand their craft. It’s humbling to watch.”

Many of the songs featured on “Crowd Control” had been conceived in a songwriting consultation at Interscope this summer time the place NFL players labored with manufacturers and artists.

“It’s a nurturing space,” stated David Nieman, the senior vice chairman of sports activities and gaming at Interscope, which labored with EA Sports to curate the Madden NFL 22 soundtrack, which was once the first-ever album unencumber for the game. “There isn’t a guard up when you hear about an athlete wanting to step into the music world. Our artists aren’t stepping out onto the field. We’re bringing them into our realm and showing them what we do great and trying to give them some of those tools.”

The challenge got here into fruition after an NFL Career Tour forestall was once hosted at Interscope’s headquarters previous this yr. The day-long consultation featured executives from the tune business, interactive listening periods and about 20 players who confirmed pastime within the trade of tune — from advertising, generating and signing ability.

“It’s really important that these guys have a chance to gain exposure to different industries and explore their gifts and talents that could go beyond the field while they’re playing,” stated Ashley Smith, supervisor of participant building for the NFL. She spearheads methods and projects for the league that gives sources for present and previous players whilst serving to them get ready for existence after soccer.

Smith, whose brother Trey Smith is a lineman for the Kansas City Chiefs, is acquainted with players’ post-career plights.

“Often times when speaking with former players, which we call NFL legends, they talk about the difficulty of the transition,” she stated. “Regardless, if a guy comes out prepared for that, it’s still somewhat of a loss identity. Our part is to help them. Whether you’re retiring from the league or you’re young in your 30s, there’s still an opportunity to really develop and find out who you are as a football player, but also as a man and businessman.”

Smith stated there’s hope to increase into other industries like generation and type.

“We want to guys to feel like the league cares,” she stated. “We want to do our best to make sure that they’re educated, they’re prepared and given the tools. We want them to develop the relationships that will help them take their careers as well as their lives to the next level.”

McCloud referred to as this system a “big step” in the appropriate path. He stated the recording periods instilled extra self assurance in him.

“A lot of times, athletes get a certain type of stereotype,” stated McCloud, who has owned his manufacturing corporate referred to as Legend Tribe since he was once 17. “It’s a certain narrative we have to follow. When football ends one day, we need to have that second passion. We just want to follow our dreams. I’m living my first dream of playing in the NFL. But doing other things you love and fills your spirit creates a different type of feeling.”

Copyright 2023 The Associated Press. All rights reserved. This subject matter might not be revealed, broadcast, rewritten or redistributed with out permission.

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